ZOPO & Jorge Lorenzo


zopo & jorge lorenzo

Two-time MotoGP World Champion Jorge Lorenzo became brand ambassador for ZOPO last July. In the pursuit for speed and excellence, both entities naturally found each other, despite being at opposite spots of the globe. Either racing in Spain or in China to win his next Grand Prix, Jorge Lorenzo and ZOPO race side by side in a demonstration of global prowess and ambition to become their best possible selves.

ZOPO has for years established its reputation as one of the best Chinese smartphone manufacturers. Now, together with Jorge Lorenzo, ZOPO is taking the next step and launching the Speed phone series: Speed 7 and Speed 7 plus are the new high-performance flagship phones from ZOPO. In common with Jorge Lorenzo, and as the name suggests, the devices strive for speed and optimal performance for the user. That means interface fluidity, ease of use, and maximum performance rates!

"MotoGP racing is one of the most challenging sports and Jorge Lorenzo was the youngest racer who joined this world champions league in racing history. Winning the MotoGP championship was his dream when he was 15 and now his dream has been realized, twice. His spirit of striving hard to pursue the dream is consistent with ZOPO's brand idea. We chose Jorge Lorenzo as our brand spokesman to deliver our brand ideals: 'Zealous, Open, Persistent, Outstanding' to the whole world."

A special Jorge Lorenzo Speed 7 plus Collector's Edition model will be released in very limited quantities during the fall with a special announcement for it planned to September in Spain, with Jorge Lorenzo himself. This is but another showing of the strong commitment ZOPO employs into all its projects, as well as a true sign of trust in our brand from an internationally acclaimed and highly respected top athlete.

Jorge Lorenzo himself is an entrepreneur, with his own clothing line – Skull Rider – and several other personal investments, seeking new business opportunities. In that sense, partnering with a well established Chinese phone producer makes sense, in order to broaden his own brand awareness, worldwide.

On the other hand, ZOPO's current biggest market is Spain, therefore choosing a Spanish star-athlete like Jorge Lorenzo is a logical move, to increase the public appeal towards the brand in Spain, as well as in other western markets.

Jorge Lorenzo keeps millions of fans throughout the world tuned to all his races and is a true role-model figure for all. Being such an inspirational figure, many are sure to follow his example and take notice of the great qualities promoted by ZOPO and its devices.

Jorge Lorenzo will be appearing at a special reveal event in Barcelona, on the 15th September, together with ZOPO. The event will be held at fnac store in Praça de Catalunya. The new device deserves your attention.

ZOPO and Jorge Lorenzo, blazing fast, to success!

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5Hall, 5G10

April 18-21, 2018
Asia World - Expo, Hong Kong
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